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IT WAS JUST AN IDEA

Brand History

Introduction

Meng Kah Auto Parts Trading Sdn Bhd was incorporated in the year 1998, with the core business of importing and distributing motorcycle parts and accessories. With a successful venture, the brand “Racing Boy” was brought to life to meet the high demand and expectation of its customers. The services include in-house designing, testing, product development and manufacturing of high quality and stylish motorcycle products.

In the year 2013, Racing Boy rebranded itself as “RCB” to further solidify as an International name. Today, RCB designs and manufactures a full range of accessories that includes rims, absorbers, braking systems, engine parts and handling systems.

To date, We have partnered up with multiple race teams accross the International racing world in providing us with vital research and development feedback to continuosly improve RCB’s product quality and durability

Awards

Through years of brand building and continous delivery of high quality products, at end of 2011, Racing Boy was awarded the “Super Golden Product” in the category of motorcycle rim products in the 2nd Asia Success Awards 2011.

By 2012, Racing Boy once again obtained an award as the “11th Asia Pacific Top Excellence Brand” by the Asia Pacific Excellence Entrepreneur Alliance, supported by the top leading international publication, Global Business Magazine.

Missions

Innovative in managing our brands and product quality.

Professional in giving partners and customers’ satisfaction.

A visionary in building financial solidity and maximising returns.

Integrity towards business partners and dearest customers.

Visions

m

Productivity

To be innovative and constantly improve product quality

n

Professionalism

To be professional in services and solutions

b

Perception

To be a visionary and always thinks optimistically

c

Partnership

To promote integrity with partners and customers